Harat's Irish Pub
Objective: Lead on creating new social media posts for pub events, work with existing two designers, ensure clear communication into Russian, propose new ideas.
Demographics: 18-45 years of age
Key Insights: Pub already has established patronage, successful business, good reviews, and is one of the most popular bars in city. Instagram feed needs a revamp, style change, so that event awareness increases even more.
Media Environment: Instagram